The global challenge that LAUNCH is addressing is published in a Challenge Statement that reinforces the LAUNCH brand of transformational change and resonates with the innovator community. It defines the systems being addressed by LAUNCH, the solutions sought and the criteria for their selection. Through a unique directed and open research process, LAUNCH identifies hundreds of innovations that respond to the call in the Challenge Statement. Leveraging a cross sector and distributed group of experts in technology, global development, sustainability and finance, LAUNCH identifies 10 innovations not only for their technological, financial and market viability, but also based on whether or not their scaled deployment can impact the transformation of the entire System. LAUNCH will champion these innovators during the Forum and Accelerator.