Arya Badiyan

Arya Badiyan is a branding strategist, entrepreneur and creative consultant. She spent over a decade with General Mills leading large international consumer brands. Her experience ranged from design and development of new products and brands to running the company’s largest global cereal brand across 50+ markets. She’s been on the founding team of five start-ups, lived in eight countries, and has recently taken up some creative passions; studying art in Florence, Italy and learning the art of fiction writing, with a novel in the works.

Related Challenge: Food